22 Jun 2010

The Shop Floor Project



















Urbanknit in collaboration with The Shop Floor Project has launched a collection of six Super Snap clutches. I am really really really excited about this project. Did I say really already?

Here is a bit more about it. The UK based online shop is best described as a hybrid of department store and museum. It was launched in 2006 by mother and daughter, artists, Denise and Samantha Allan.

The clever website design has a broad appeal and has been voted in ELLE Magazine's top 25 websites, featured in Vogue, Grand Designs, Grazia, Marie Claire, Look, Word of Interiors, The Independent and the Times amongst many others

The shop sells a range of items from jewellery to wallpaper by hard to find independent designers from New York to Scotland - see the inventory below for a full list of the designers on display and in the Photo gallery for examples. Prices vary from £10 to £200.

It has been hailed as 'one of the most beautiful websites ever' by Marie Claire magazine and as 'Dover Street Market without the tourists' by Daily Candy. A comment from a customer last december wrote ‘ I have done almost all of my Christmas shopping from your site and it looks like I’ve been to lots of independent shops’.

In 2009 the website was featured in the publication iCatching: shopping design online which chose just 40 sites from around the world.




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